BOOK BLAST A BIG SUCCESS

The 2016 Book Blast proved to be a great success with the page presenters and the children’s book reading and buying public. We saw increases across the board in with over 49,000 total pageviews (up 16% over 2015), and 35,000 unique pageviews (up 5%) and Buy the Book clicks at 1,800 (up 10%).

By making some changes regarding the promotion’s timing and functionality to the web pages, we found a more streamlined path to assisting members in putting forth an even better presentation of their books. There was a 37% increase of the number of members who created pages this year. A total of 807 members this year as opposed to 595 in 2015. This demonstrates the growing interest of members in using Book Blast as a tool to promote their books.

The breakdown of what types of members participated also took an upturn across the board. PAL members increased by 23%, up from 348 in 2015 to 429 this year. Independently published members also saw a big jump as well of 103% with 212 member pages in 2015 to 432 this year.

Book Blast is a great way to get the news out about your children’s book or YA novel or middle grade book to the industry and the public. We hope that even more of you with books that will be published in 2017 will join in on the fun and excitement of Book Blast.