SCBWI's Blueboard - A Message & Chat Board

Books on Marketing

Discussion started on

T. Pierce

Guest
Hi Everyone,

This week on my blog, I asked readers, "What's your favorite book(s) on marketing?"  I haven't had many responses (unlike when I asked for their favorite book(s) on the craft of writing).  If any of you would like to post a comment on my blog, or respond here with an answer, I'd love to include it on my list, which I'll post on my blog once I get a few more responses.

I find it odd though, so many responses to the craft of writing, so few to marketing.  Is this an indication that we LOVE  :hearts to write, but HATE  :banghead to market our work?  Hmm...

Thanks,
Terry P.
http://www.terrypierce.blogspot.com
#1 - September 25, 2008, 09:38 AM

Emeritus
Poster Plus
  • *
  • SCBWI Member
  • SCBWI PAL
  • SCBWI Region newengland
I'm not too surprised people would rather talk about craft books :)...but here are a few marketing books I own:

An Author's Guide to Children's Book Promotion by Susan Salzman Raab
The Frugal Book Promoter:  How to Do What Your Publisher Won't by Carolyn Howard-Johnson
The Complete Guide to Book Publicity by Jodee Blanco
The Shy Writer by C. Hope Clark
Guerrilla Marketing for Writers by Jay Conrad Levinson, Rick Frishman and Michael Larsen
Publicize Your Book! by Jacqueline Deval
#2 - September 25, 2008, 09:59 AM
The Leland Sisters series: Courtship and Curses, Bewitching Season, Betraying Season (Holt BYR/Macmillan)
www.marissadoyle.com
www.nineteenteen.com

T. Pierce

Guest
Thanks, Marissa! I've got a couple of these on my shelf already. Do you have any one or two that you've found particularly useful?

Terry
#3 - September 26, 2008, 10:01 AM

Emeritus
Poster Plus
  • *
  • SCBWI Member
  • SCBWI PAL
  • SCBWI Region newengland
Probably The Shy Writer  and Susan Raab's book.  The message in The Shy Writer is an important one--don't try to do anything that will be too difficult for you (but you might surprise yourself), and the Raab is terrific because it focuses on kid lit.
#4 - September 26, 2008, 10:16 AM
The Leland Sisters series: Courtship and Curses, Bewitching Season, Betraying Season (Holt BYR/Macmillan)
www.marissadoyle.com
www.nineteenteen.com

T. Pierce

Guest
I don't have that one but will definitely read it.  Sounds fitting for me, since my favorite blog out there is Shrinking Violets Promotions.

Thanks for sharing,

Terry
#5 - September 27, 2008, 03:27 PM

YA & Spec Fic Writer
Member
Poster Plus
Neither of these are about writing, but I think many of the ideas talked about in them are be relevant (I got lots of ideas for marketing my books) and I found them quite fascinating:

BUZZMARKETING by Mark Hughes
MADE TO STICK by Chip & Dan Heath
#6 - September 27, 2008, 06:17 PM
YA paranormal, sci fi, & fantasy:
GIVE UP THE GHOST
Fallen World series
Earth & Sky trilogy
A MORTAL SONG
http://www.megancrewe.com

Childrens-Book-Insider

Guest
I really like The New Rules of Marketing and PR by David Meerman Scott.  A very useful look at web 2.0 and social networking from a marketing perspective.

From a bookselling perspective, anything by John Kremer or Dan Poynter is worth a read.

Jon Bard
Managing Editor, Children's Book Insider, the Newsletter for Children's Writers - http://write4kids.com
Children's Writing Web Journal - http://write4kids.com/blog/
#7 - October 01, 2008, 09:41 PM

Not a book but a website, for us overly linked-in folk: http://sethgodin.typepad.com/seths_blog/2005/03/good_news_and_b.html

Seth Godin is known as the marketing guru.
#8 - October 02, 2008, 06:48 AM

Members:

0 Members and 1 Guest are viewing this topic.