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The Pigeonhole: Digital publisher combines social/mobile and serialization!

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 :running New digital publisher  :running combines the power of social/mobile  :running with the monetary potential of Victorian-era serialization  :running and will produce gorgeous print editions IF the demand is there.  :running And they've even thrown multi-media content into the mix for a truly immersive experience.  :cry2 < -- me, tears of joy.

This should all sounds very familiar if you follow me on twitter or have put up with my :soapbox rants around here about the true potential of publishing in the digital age. It's what I've been saying for years. Chunk content, make it mobile friendly, serialize it to keep your readers coming back for more, connect with your readers via a social component (interactivity), create cross-platform narratives for multiple entry points (immersion), and print-book-as-collectible only if it's financially viable.  :yay

The company is The Pigeonhole, Here's the inspired interview with company co-founders Anna Jean Hughes and Jacob Cockcroft via Publishing Perspectives,

One of my favorite parts:

After a decade watching publishers struggle to make their ends meet I now feel my loyalties lie squarely with the writers and their audience. Ms Hughes says, and continues with, This goes for the authors too, so many have had their careers ruined by a mis-published book, or they are poorly compensated with crippling advances, unearned royalties and pathetic launch parties. I just wanted to do something about it. Ours is a profession that has evolved without check, one that’s grown through constant and tiny alterations rather than upheaval, but that is all about to change.

Of course it's a UK company. All the meaningful innovations in the digital space have come from outside the US, from what I've seen.  :sigh

I am so excited!  :excited
#1 - February 26, 2015, 07:35 AM

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Awesome!!! It's about time!
#2 - February 26, 2015, 09:27 AM
KISS ME KILL YOU (Entangled Crave, June 12, 2017)
@lchardesty all over the internet

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Wow, that's truly impressive!

I'm always dreaming about the future of literature, and I agree with you, we must innovate and experiment, by taking advantage of all the potential offered by this digital age we live in.
#3 - August 04, 2015, 01:11 PM


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