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How big should my artwork be?

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If I want to illustrate a banner for a website or social media network, how do I know what size to make it when working traditionally?

For example, I'm interested in submitting to our regional mailout, which requires a 72 dpi image sized 1530 X 333.

I understand the 72 dpi part.  But I make my art traditionally & sometimes tweak it in photoshop. I need to be able to figure out what size paper I should start with.

#1 - August 24, 2015, 07:34 AM
PIRATE YEAR ROUND (Acorn Press, 2019)

Actual size doesn't really matter. I would pick the size that is comfortable for you to work in. Back when I worked traditionally, I generally weighed two factors...making sure it's big enough for me to get the details I want and keeping it a manageable size when I get the work scanned or shot. Outside of that, it's really about making sure you keep the proportions correct when you scale up. This is pretty standard practice, but I would suggest you give yourself a bit of bleed and that will give you some breathing room in case your proportions get skewed in the process.
#2 - August 24, 2015, 09:35 AM

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Thanks for the great advice, Donald! :)
#3 - August 31, 2015, 01:24 PM

Thank you! I hadn't thought of proportions - Mommy Brian maybe?
#4 - August 31, 2015, 05:19 PM
PIRATE YEAR ROUND (Acorn Press, 2019)


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