Book Launch Award

Provides authors or illustrators with $2,000 in funds to help promote their newly published work.

Award info

The Book Launch Award provides authors or illustrators with $2,000 in funds to help the promotion of their newly published work and take the marketing strategy into their own creative hands. One to two grants of up to $2,000 each will be awarded annually.  

Submissions closed for 2023.

Submission guidelines

Eligibility: You must be a current SCBWI member. PAL members are eligible and must have a book with a publication date of 2022 or 2023. 

Money from the grant may be used to promote your book including (but not limited to):

Launch events

Speaking engagements and book tours

Curriculum materials

Advertising, posters, postcards, and other promotional marketing materials

Book trailers

Website development

Book donations to local schools and libraries

School visits 

Grants will be awarded based on:

Strong marketing and implementation plan

Demonstrated need (e.g. your publishing house is not dedicating a lot of marketing money for your book)

Quality and professionalism of your synopsis

Winners must use the money in the first calendar year and provide SCBWI with documentation of grant money use.