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SCBWI WCNY Presents Brian LaRossa!

May 29, 2025 - May 30, 2025

Online event

Join us for Brian LaRossa's 'Kid Lit Illustration Dos and Don'ts; Your Site, Your Social, Your Deal and Your Process' with PB Dummy/Portfolio Reviews

Kid Lit Dos and Don'ts Presentation

THURSDAY, MAY 29TH - KID LIT DOS AND DON'TS - 7PM EST - 8:30PM EST

  • Brian LaRossa will present Kid Lit Illustration Dos and Don'ts; Your Site, Your Social, Your Deal and Your Process.
  • Brian LaRossa will answer your questions afterwards.
  • This portion of the event will be recorded and made available for one month


FRIDAY, MAY 30TH - FULL PICTURE BOOK DUMMY OR PORTFOLIO REVIEWS

  • Face-to-face meeting with Brian LaRossa on Zoom
  • Brian LaRossa will provide additional written comments
  • Review meeting scheduled individually 10:30AM EST - 4:30PM EST



More About Brian LaRossa

Brian LaRossa (he/him) is an executive Art Director in the hardcover picture book group at Scholastic, the world’s largest publisher and distributor of children’s books. After hours he teaches a course on Design Criticism for The City College of New York and is a mentor for We Need Diverse Books. He has written numerous critical essays for publications, such as Design Observer and AIGA’s Eye on Design. He also manages his own display font foundry, which developed a typeface for Google Fonts.


In his spare time, he writes fiction. His work has won awards from the Type Directors Club, Society of Illustrators, American Illustration, Print Magazine, and his conceptual poetry is included in the permanent collection of The Museum of Modern Art. He lives and works in New York City.


Guidelines for Full Picture Book Dummy or Portfolio Review


ONE PDF document that contains:

1. FULL PICTURE BOOK DUMMY

  • page spread format [Example:16 spreads for a 32 page PB, optional cover, and optional end papers]
  • illustrations [Example: sketches/drawings and several final illustrations]
  • text [or wordless]

OR

2. PORTFOLIO

  • up to TWENTY [20] illustrations


Your meeting with Brian LaRossa will be scheduled during the day.

You will be personally contacted by Patty Wurster, Regional Advisor SCBWI WCNY, with email details and to schedule your Zoom appointment time once registered.